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Values
Values
drive both people and organizations. Each of us values our relationships.
We choose to
visit
a store or purchase from a company because they reflect our personal basic values.
(We want it cheap, clean, fast, helpful, accurate, etc.)
We choose to work
in a company because they reflect the values we believe in as well. (We want it
fair, consistent, fun, interesting, challenging, etc.)
Purpose
of writing down your values:
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To
ensure a consistent, clear purpose throughout the organization.
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To
provide a point of reference for all planning decisions.
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To
gain commitment from those within the organization by clearly
communicating the nature and concept of the organization’s business.
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To
gain understanding and support from customers and other people outside the
organization who are important to its success.
It’s
a dynamic, living document that enables virtually everybody within the
organization to focus their efforts in a supportive manner. It clearly defines
who you are, and who you want to be.
What are the values that drive your organization? Are they clear enough
to your customers and employees? Do you apply them consistently? We
can show you how to identify the key values and mission of your company, and
then how to apply them consistently over time. It will make all the difference.
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